Scaling a Tech Startup from $2M to $15M Revenue
Client: CloudSync Technologies
Challenge
A rapidly growing SaaS company needed to restructure their finances, optimise tax position, and prepare for Series B funding.
Solution
We implemented a comprehensive financial restructuring including R&D tax incentive claims, revenue recognition frameworks, and investor-ready financial reporting.
Results
- Recovered $480K in R&D tax incentives
- Reduced effective tax rate by 12%
- Successfully raised $8M Series B
- Implemented scalable financial systems
Background
CloudSync Technologies is a Perth-based SaaS company providing cloud infrastructure management tools. When they approached Meridian, they were growing fast but their financial infrastructure wasn’t keeping pace.
The Engagement
We began with a comprehensive financial health check, identifying key areas for improvement across tax planning, financial reporting, and governance.
Phase 1: Tax Optimisation
We identified significant R&D tax incentive opportunities that had been overlooked, resulting in a $480K claim in the first year alone.
Phase 2: Financial Restructuring
We implemented a new financial reporting framework aligned with investor expectations, including monthly management accounts, KPI dashboards, and cash flow forecasting.
Phase 3: Series B Preparation
We worked alongside the founders and their legal team to prepare due diligence materials, financial models, and projections for their Series B raise.
Outcome
CloudSync successfully raised $8M in Series B funding, with investors citing the quality of financial reporting as a key differentiator.